Wednesday, April 18, 2012

The Last Bandstand Standing

Television icon Dick Clark has passed at the age of 82 of a heart attack.  From the NY Times obit:

Over half a century, Mr. Clark made millions as a producer or executive producer, shepherding projects onto the airwaves that even he acknowledged were more diverting than ennobling: awards shows like the Golden Globes, the Academy of Country Music Awards and the American Music Awards; “TV’s Bloopers & Practical Jokes” and other omnibus shows featuring collections of clips; and television movie biographies and dramas, in either uplifting or lurid mode, that targeted devotees of camp, kitsch or B-list celebrities. He wasn’t high-minded about his work. 

“I’ve always dealt with light, frivolous things that didn’t really count; I’m not ashamed of that,” he said during a 1999 interview for the Archive of American Television. “There’s no redeeming cultural value whatsoever to ‘Bloopers,’ but it’s been on for 20 years.” He added: “It’s a piece of fluff. I’ve been a fluffmeister for a long time.” 

But none of it would have been possible without “American Bandstand,” a show that earned immediate popularity and had astonishing longevity. It was broadcast nationally (and for several years daily) from 1957 to 1989, and the list of well-known performers who were seen on it (many of them lip-synching their recently recorded hits) spanned generations: from Ritchie Valens to Luther Vandross; from the Monkees to Madonna; from Little Anthony and the Imperials to Los Lobos; from Dusty Springfield to Buffalo Springfield to Rick Springfield. Mr. Clark was around for it all. 

The right man at the right time, Mr. Clark was a radio personality in Philadelphia in 1956 when he stepped into the role of host of what was then a local television show called “Bandstand” after the regular host was arrested for drunken driving and fired. By the following October, the show was being broadcast on ABC nationwide with a new name, “American Bandstand,” and for the next several years it was seen every weekday afternoon by as many as 20 million viewers, most of whom were undoubtedly not yet out of high school and tuned in to watch a few dozen of their peers dance chastely to the latest recordings of pop hits, showing off new steps like the twist, the pony and the Watusi, and rating the new records in brief interviews. 

“It’s got a good beat and you can dance to it” became a catchphrase. 

For me, Dick Clark will always be the host of the $25,000 Pyramid, back when $25,000 was a lot of money.  No matter what though, Clark's influence on television and American pop culture was absolutely unmatched for half a century.  People talk about how P. Diddy or Dr. Dre or Joss Whedon are everywhere these days, or stars like Ron Howard and Tom Hanks or George Clooney are now big producers and directors in Hollywood, but the man who did it first was Dick Clark:  music, TV, pop culture and everything in between, he was a part of it.

Rock on, Dick.

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