Wednesday, October 27, 2010

Last Call

Ever wonder why despite all the really important benefits in health care reform are falling on deaf ears, and why Republicans are able to get away with proposing reform ideas that are already in the existing legislation?

It's possible that there might be a concerted public relations effort to kill the law.  Greg Sargent:

Why are Democrats on the defensive over health reform? This statistic, buried in today's big New York Times piece on that very topic, is striking and deserves some more attention:
Opponents of the legislation, including independent groups, have spent $108 million since March to advertise against it, according to Evan L. Tracey, president of the Campaign Media Analysis Group, which tracks advertising.
That is six times more than supporters have spent, including $5.1 million by the Department of Health and Human Services to promote the new law, Mr. Tracey said.
So $100 million in ads tarring health reform have run since Obama signed the bill into law in March. And many ads on health care contain multiple falsehoods and distortions. Is this entirely to blame for making health reform a political liability for many Dems? No, of course not. Though majorities have steadily said they like individual provisions, the overall law was unpopular in the lead-up to passage. Dems have not done what they needed to do to change the public's mind at the rate they had hoped to.
But even if the massive post-passage ad campaign against the law is only part of the story, it's nonetheless significant. Clearly, those heavily invested in returning the majority to the GOP recognized that a concerted campaign to tar this major Dem achievement -- after it had been enshrined into law -- had to be a central feature of their strategy. It seems likely that this massive ad onslaught may have been one key factor in preventing public opinion from turning around quickly enough.

$100 million just on ads trashing "Obamacare", all bought and paid for and ran after the bill was signed into law, all run to benefit Republicans throughout the year and leading up to the election.

The best free speech money can buy, folks...and a Congress to go along with it.

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